Marketing Impact 2025 Blog

Sharpening Your Strategy for the Long Game

By Chris Moloney Chief Marketing Officer TaxSlayer       Chief Marketing Officers (CMOs), along with many other senior business leaders, exhaust a lot of energy discussing the critical importance of being strategy-driven. So, why do many leaders have difficulty...

From Data, to Stories, with Love

By Debleena Majumdar Co-Founder Kahaniyah, Corporate and Educational Institutes       “Maybe stories are just data with a soul.” said Brené Brown. Do you agree? The year was 1854. London had been reeling under the outbreak of cholera and Doctor Charles Snow was one of...